Dri­ve Elec­tric Col­orado encour­ages the adop­tion of elec­tric vehi­cles through unbi­ased infor­ma­tion and EV coach­ing, by Col­oradoans, for Col­oradoans, to help you make the informed deci­sion to switch to electric. 

This ini­tia­tive is led by Dri­ve Clean Col­orado in col­lab­o­ra­tion with the Col­orado Ener­gy Office and the ReCharge Col­orado coach­es from orga­ni­za­tions statewide includ­ing CLEER4CORE, and North­ern Col­orado Clean Cities. At Dri­ve Elec­tric Col­orado, which was launched in Octo­ber 2020, we believe that equip­ping Col­oradoans with the right infor­ma­tion will encour­age the adop­tion of elec­tric vehi­cles (EVs). Our goal is to help the state of Col­orado reach 940,000 EVs on the road by 2030. We offer an eas­i­ly-reached source of easy-to-under­stand and unbi­ased facts, deals, and coach­ing regard­ing any­thing EV-relat­ed — from what mod­els of elec­tric vehi­cles are avail­able, how charg­ing works, where to con­nect with oth­er EV dri­vers, and how to save the most mon­ey. Our friend­ly coaching/concierge ser­vice is the cor­ner­stone of DE-CO and sets us apart from oth­er EV aware­ness cam­paigns. Real human coach­es are avail­able to talk with peo­ple about EVs and answer ques­tions in one-to-one con­ver­sa­tions. While the Dri­ve Elec­tric Col­orado web­site is entire­ly con­sumer-focused, the ini­tia­tive as a whole exists as more than just a web­site and will incor­po­rate deal­er­ships, fleets, pol­i­cy­mak­ers, EV clubs, util­i­ties, and regulators.

Dri­ve Elec­tric Col­orado is part of Dri­ve Elec­tric USA, a Depart­ment of Ener­gy-fund­ed project com­prised of Clean Cities Coali­tions, elec­tric vehi­cle groups, and oth­er com­mit­ted part­ners. This project engages indi­vid­u­als, util­i­ties, leg­is­la­tors, deal­er­ships and oth­ers towards remov­ing adop­tion bar­ri­ers and accel­er­at­ing plug-in elec­tric vehi­cle use through­out the Unit­ed States. Dri­ve Elec­tric USA is grow­ing, with Dri­ve Elec­tric Col­orado assist­ing their social media team.



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